{"id":46429,"date":"2023-05-26T14:30:42","date_gmt":"2023-05-26T05:30:42","guid":{"rendered":"https:\/\/shop-pro.jp\/news\/?p=46429"},"modified":"2024-06-28T12:40:24","modified_gmt":"2024-06-28T03:40:24","slug":"google-analytics-4","status":"publish","type":"post","link":"https:\/\/shop-pro.jp\/news\/google-analytics-4\/","title":{"rendered":"\u300cGoogle Analytics4\uff08GA4\uff09\u300d\u3078\u306e\u5bfe\u5fdc\u304c\u5b8c\u4e86\u3057\u307e\u3057\u305f\uff082024\u5e746\u670828\u65e5(\u91d1)\u66f4\u65b0\uff09"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-33194\" src=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2018\/11\/14a63380-e6ac-11e8-8b6e-9936030ddf1a.png\" alt=\"\u30ab\u30e9\u30fc\u30df\u30fc\u30b7\u30e7\u30c3\u30d7\u304b\u3089\u306e\u304a\u3057\u3089\u305b\" width=\"1416\" height=\"804\" srcset=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2018\/11\/14a63380-e6ac-11e8-8b6e-9936030ddf1a.png 1416w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2018\/11\/14a63380-e6ac-11e8-8b6e-9936030ddf1a-300x170.png 300w\" sizes=\"(max-width: 1416px) 100vw, 1416px\" \/><\/p>\n<p>\u3053\u3093\u306b\u3061\u306f\uff01 \u30ab\u30e9\u30fc\u30df\u30fc\u30b7\u30e7\u30c3\u30d7 \u30b9\u30bf\u30c3\u30d5\u3067\u3059\u3002<br \/>\n\u5f53\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001\u307f\u306a\u3055\u307e\u306e\u5546\u3044\u3092\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306b\u3059\u308b\u305f\u3081\u306e\u6a5f\u80fd\u8ffd\u52a0\u30fb\u6539\u5584\u3092\u65e5\u3005\u884c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u300c<b>Google Analytics4\uff08GA4\uff09<\/b>\u300d\u3078\u306e\u5bfe\u5fdc\u304c\u5b8c\u4e86\u3057\u305f\u3053\u3068\u3092\u304a\u77e5\u3089\u305b\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<h2 id=\"entry_content_kgzr-h2\">Google Analytics4\u3068\u306f<\/h2>\n<p>Google Analytics4\uff08GA4\uff09\u306f\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u4ee3\u308f\u308b\u6b21\u4e16\u4ee3\u306e\u6e2c\u5b9a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u30022023\u5e747\u67081\u65e5\uff08\u571f\uff09\u3092\u3082\u3063\u3066\u3001\u6a19\u6e96\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u304a\u3051\u308b\u65b0\u3057\u3044\u30d2\u30c3\u30c8\u306e\u51e6\u7406\u306f\u505c\u6b62\u3055\u308c\u308b\u3053\u3068\u304c\u4e88\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5f15\u7528\u5143\uff1a <a href=\"https:\/\/support.google.com\/analytics\/answer\/11583528\" target=\"_blank\" rel=\"noopener\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30b5\u30dd\u30fc\u30c8\u306f\u7d42\u4e86\u3057\u307e\u3059<\/a><\/p>\n<h2 id=\"entry_content_kgzr-h2\">\u3054\u5229\u7528\u6761\u4ef6<\/h2>\n<p>\u65b0\u3057\u3044\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30ab\u30fc\u30c8\u3067\u306e\u307f\u3054\u5229\u7528\u53ef\u80fd\u306a\u6a5f\u80fd\u3067\u3059\u3002<\/p>\n<h2 id=\"entry_content_kgzr-h2\">\u4ed5\u69d8\u306b\u3064\u3044\u3066<\/h2>\n<h3 id=\"entry_content_kgzr-h3\">\u6e2c\u5b9a\u53ef\u80fd\u306a\u30c7\u30fc\u30bf<\/h3>\n<p>\u4e0b\u8a18\u306e\u30c7\u30fc\u30bf\u304c\u6e2c\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>view_item\uff08\u5546\u54c1\u306e\u95b2\u89a7\uff09<\/li>\n<li>add_to_cart\uff08\u30ab\u30fc\u30c8\u3078\u306e\u8ffd\u52a0\uff09<\/li>\n<li>purchase\uff08\u8cfc\u5165\uff09<\/li>\n<\/ul>\n<p>\u203b \u305d\u306e\u307b\u304b\u4eca\u5f8c\u3001\u5546\u54c1\u30aa\u30d7\u30b7\u30e7\u30f3\u306a\u3069\u3088\u308a\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u304c\u6e2c\u5b9a\u3067\u304d\u308b\u3088\u3046\u3001\u5bfe\u5fdc\u3092\u691c\u8a0e\u3057\u3066\u304a\u308a\u307e\u3059\u3002\u8a73\u7d30\u306a\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306f\u6c7a\u5b9a\u6b21\u7b2c\u3001\u304a\u77e5\u3089\u305b\u30da\u30fc\u30b8\u304a\u3088\u3073SNS\u3067\u3054\u6848\u5185\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"entry_content_kgzr-h3\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3068\u306e\u4f75\u7528<\/h3>\n<p><s>UA\u3068GA4\u306e\u4f75\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002<br \/>\n\u8a2d\u5b9a\u65b9\u6cd5\u306f\u4e0b\u8a18\u306e<a href=\"#howto_combined-use\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u306e\u4f75\u7528\u8a2d\u5b9a<\/a>\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/s><\/p>\n<p><strong>\u203b 2024\u5e747\u67081\u65e5\uff08\u6708\uff09\u4ee5\u964d\u3001\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306f\u5ec3\u6b62\u3055\u308c\u3001\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n<div id=\"howto_combined-use\" style=\"padding-top: 100px; margin-top: -100px;\"><\/div>\n<h2 id=\"entry_content_kgzr-h2\">Google Analytics4\uff08GA4\uff09\u306e\u8a2d\u5b9a<\/h2>\n<p>1. \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7\u300c<a href=\"https:\/\/support.google.com\/analytics\/answer\/9539598#find-G-ID\" target=\"_blank\" rel=\"noopener\">Google \u30bf\u30b0 ID \u3092\u78ba\u8a8d\u3059\u308b<\/a>\u300d\u3092\u53c2\u8003\u306b\u300cGA4\u306e\u6e2c\u5b9aID\u300d\u306e\u78ba\u8a8d\u3092\u884c\u3046<\/p>\n<p>2. \u7ba1\u7406\u753b\u9762\u300c<a href=\"https:\/\/admin.shop-pro.jp\/?mode=ga_config\" target=\"_blank\" rel=\"noopener\">Google Analytics e \u30b3\u30de\u30fc\u30b9\u8a2d\u5b9a<\/a>\u300d\u3092\u958b\u304f<\/p>\n<p>3. GA4\u306e\u6e2c\u5b9aID\uff08G-\u3067\u59cb\u307e\u308b\u3082\u306e\uff09\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0 ID\u306b\u5165\u529b\u3059\u308b<\/p>\n<p>4. \u30c8\u30e9\u30c3\u30ad\u30f3\u30b0 ID \u30bf\u30a4\u30d7\u306f\u300c\u30b0\u30ed\u30fc\u30d0\u30eb \u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js\uff09\u300d\u3092\u9078\u629e\u3059\u308b<\/p>\n<p>5. \u66f4\u65b0\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b<\/p>\n<h2 id=\"entry_content_kgzr-h2\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9(UA)\u3068\u306e\u4f75\u7528\u8a2d\u5b9a<\/h2>\n<p><strong>\u203b 2024\u5e747\u67081\u65e5\uff08\u6708\uff09\u4ee5\u964d\u3001\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306f\u5ec3\u6b62\u3055\u308c\u3001\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n<p>1. \u300c<a href=\"https:\/\/developers.google.com\/analytics\/devguides\/migration\/ecommerce\/gtagjs-ga4-to-ua?hl=ja\">1. e \u30b3\u30de\u30fc\u30b9\u5b9f\u88c5\u3092\u66f4\u65b0\u3059\u308b<\/a>\u300d\u3092\u9032\u3081\u308b<\/p>\n<p>2. \u300c<a href=\"https:\/\/developers.google.com\/analytics\/devguides\/migration\/ecommerce\/gtagjs-ga4-to-ua?hl=ja#2_create_and_configure_a_new_ga4_property\" target=\"_blank\" rel=\"noopener\">2. \u65b0\u3057\u3044 GA4 \u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3057\u3066\u8a2d\u5b9a\u3059\u308b<\/a>\u300d\u306e\u624b\u9806\u3092\u9032\u3081\u308b<br \/>\n\u203b \u300c\u65e2\u5b58\u306e\u30bf\u30b0\u3092\u4f7f\u7528\u3057\u3066\u30c7\u30fc\u30bf\u53ce\u96c6\u3092\u6709\u52b9\u306b\u3057\u307e\u3059\u300d\u306e\u30c1\u30a7\u30c3\u30af\u306f\u5916\u3057\u3066\u304f\u3060\u3055\u3044<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-50983\" src=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/4812164b1719f1dbe54143fc25c40cc6-300x152.jpg\" alt=\"\" width=\"320\" height=\"162\" srcset=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/4812164b1719f1dbe54143fc25c40cc6-300x152.jpg 300w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/4812164b1719f1dbe54143fc25c40cc6-1536x778.jpg 1536w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/4812164b1719f1dbe54143fc25c40cc6.jpg 1560w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/><\/p>\n<p>\u203b \u4ee5\u4e0b\u306e\u624b\u9806\u306e\u64cd\u4f5c\u306f\u4e0d\u8981\u3067\u3059<br \/>\n \u3000\u30fb\u3010\u30aa\u30d7\u30b7\u30e7\u30f3 1: GA4 \u8a2d\u5b9a\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u3092\u4f7f\u7528\u3057\u3001\u63a5\u7d9a\u6e08\u307f\u306e\u30b5\u30a4\u30c8\u30bf\u30b0\u3092\u6709\u52b9\u306b\u3059\u308b\u3011<br \/>\n \u3000\u30fb\u3010\u30aa\u30d7\u30b7\u30e7\u30f3 2: gtag.js \u30b9\u30cb\u30da\u30c3\u30c8\u3092\u66f4\u65b0\u3059\u308b\u30112-2.<br \/>\n \u3000\u30fb\u3010\u30aa\u30d7\u30b7\u30e7\u30f3 2: gtag.js \u30b9\u30cb\u30da\u30c3\u30c8\u3092\u66f4\u65b0\u3059\u308b\u30112-3.<\/p>\n<p>3. \u7ba1\u7406\u753b\u9762\u300c<a href=\"https:\/\/admin.shop-pro.jp\/?mode=ga_config\">Google Analytics e \u30b3\u30de\u30fc\u30b9\u8a2d\u5b9a<\/a>\u300d \u3092\u958b\u304d\u3001\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\u300d\u306bUA-\u3067\u59cb\u307e\u308bID\u3092\u5165\u529b\u3059\u308b<\/p>\n<p>4. \u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0 ID \u30bf\u30a4\u30d7\u300d\u3067\u300c\u30b0\u30ed\u30fc\u30d0\u30eb \u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js\uff09\u300d\u3092\u9078\u629e\u3059\u308b<\/p>\n<p>5. \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7\u300c<a href=\"https:\/\/support.google.com\/analytics\/answer\/9539598#find-G-ID\" target=\"_blank\" rel=\"noopener\">Google \u30bf\u30b0 ID \u3092\u78ba\u8a8d\u3059\u308b<\/a>\u300d\u3092\u53c2\u8003\u306b\u300cGA4\u306e\u6e2c\u5b9aID\u300d\u3092\u78ba\u8a8d\u3059\u308b<\/p>\n<p>6. \u300c\u6e2c\u5b9aID\u300d\u3092\u5165\u529b\u3059\u308b<\/p>\n<p>7. \u66f4\u65b0\u30dc\u30bf\u30f3\u3092\u62bc\u3059<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-50868\" src=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/oshirase-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1108\" srcset=\"https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/oshirase-scaled.jpg 2560w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/oshirase-300x130.jpg 300w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/oshirase-1536x665.jpg 1536w, https:\/\/shop-pro.jp\/news\/wp-content\/uploads\/2023\/05\/oshirase-2048x887.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>&nbsp;<\/p>\n<hr>\n<p>&nbsp;<\/p>\n<p>\u5f15\u304d\u7d9a\u304d\u3001\u307f\u306a\u3055\u307e\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u904b\u55b6\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3057\u3066\u3001\u3088\u308a\u4fbf\u5229\u3067\u5feb\u9069\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u3054\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u52aa\u3081\u3066\u307e\u3044\u308a\u307e\u3059\u3002<br \/>\n\u4eca\u5f8c\u3068\u3082\u3001\u3069\u3046\u305e\u3088\u308d\u3057\u304f\u304a\u9858\u3044\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"entry_content_kgzr-h3\">\u66f4\u65b0\u5c65\u6b74<\/h3>\n<p>2024\u5e746\u670828\u65e5 \u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3068\u306e\u4f75\u7528\u300d\u304a\u3088\u3073\u300c<a 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\u5f53\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001\u307f\u306a\u3055\u307e\u306e\u5546\u3044\u3092\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306b\u3059\u308b\u305f\u3081\u306e\u6a5f\u80fd\u8ffd\u52a0\u30fb\u6539\u5584\u3092\u65e5\u3005\u884c\u3063\u3066\u3044\u307e\u3059\u3002 \u4eca\u56de\u306f\u300cGoogle Analytics4\uff08GA4\uff09\u300d\u3078\u306e\u5bfe\u5fdc\u304c\u5b8c\u4e86\u3057\u305f\u3053\u3068\u3092 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